Build A Website That Search Engine Spiders Will Love

There are many aspects in regards to search engine optimization. There are on-page procedures such as optimizing meta tags, titles, page copy, urls, alt tags and the like. We also know that another important aspect is off-page seo whereby a lot of time and effort is put in in order to obtain quality inbound links to your site. This normally takes the shape of directory submission, article writing and submission, competition analysis, social media marketing and blogging to name a few.

These are all crucial elements of search engine optimisation and are a major part of any seo specialists daily chors.

One element of SEO that can be easily overlooked is the building of a web site that is not only "user friendly" but also "search friendly". By "search friendly" we mean that the search engines can crawl and spider your site unimpeded which will enable it to extract all of your content and in turn index it within the search engines database. After all, what use is getting thousands of inbound one way links to your site, if your site is not user or search friendly?

There are a number of things worth considering when building a user and search engine friendly web site. They are:-

1. Use as much text as possible in the form of HTML - Search engines love plain text. They are not able to read images, video files, audio files or flash, so try to not use too much of these in your site design.

Another thing to consider is that some sites make users log in in order to view certain content or use a form to find content. Both of these are bad. Spiders/crawlers do not know how to log in to your site or fill out a form in order to find your content. So if you want your content to be indexed by the search engines, stay away from this. If you MUST do this, try to produce a snippet of the content to entice users to log in. That way the spider at least has something to chew on.

2. Make your urls understandable - This means creating urls such as mysite/how-to-bring-up-your-children and NOT mysite/children/article-09876R-YTUR-4tr. As you can see the first url is not only "user friendly" but is also "search engine friendly" meaning that the search engines read more meaning and relevance into this url than the second one. Dont forget also that if you were to copy the second url into an email, your signature or post on a blog etc it wouldnt be totally clear where the link was going. This cannot be said for the first url.

3. Structure your site well - This means making your site as flat as possible. Instead of structuring your site in way that means a user has to click 10 times before reaching their target make the content a maximum of 4 clicks away or less.

4. Design your site for users NOT search engines - As much as possible treat the search engines as if they were human beings manually scouring your site for content to index. If it is easy for humans to find what they are looking for on your site, logic says that the spiders will also find what they are looking for and index it. The more "speadbumps" you put in the way of spiders, the slower your site will be crawled and indexed(if at all).

5. Content is king - One of my favorite _expressions which is so true. Great content has many benefits, after all, its what we are all after, even the search engines. The search engines job is to find "relevant" search data. When the search engine starts dishing out "irrelevant" results, thats the time when it is going to become out of favour with web users who will move onto another engine.

Having great site content has many benefits such as if your content is good and original, people will want to link to it and your site, so its a good way of building natural links which is something that google likes. If you write good genuine creative content on your topic you will start to become an authority in your chosen field meaning more links and brand/site awareness.

The more content you have the more opportunity you will have of inserting your keywords making it look as natural as possible to the search engines. Although keyword density is no longer a major factor with search engines, it is something that needs to be done.

Well, thats the end of this article with some tips on making your site not only "user friendly" but just as importantly "search friendly". It is something that can be easily overlooked especially as gaining backlinks is viewed as THE most important SEO practice at the moment.

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Author: Shawn Hickman

Author's Email Address: shickman@cfl.rr.com
Article Source: http://www.articlemarketer.com

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What You Need To Know About SEO

There are several things you need to do to get better results in the organic listings.

1. You need to submit your site to the 3 biggest search engines Yahoo, Google, and MSN. You will need to go directly to their site submission pages and submit your site manually. Google and MSN both require a code be typed in for submission. Yahoo requires you have an account with them to submit to their directory. All three are free and only take a few minutes to submit per search engine.

2. If you can get your website link on a Google PR4 or greater site home page, Yahoo will almost immediately start indexing your information. Msn and Google will follow not much later.

3. Search for free directories that include your business category and submit your information to as many as possible. Make sure you utilize the description section with keywords that are specific to your industry.

4. Write articles and submit them to the free article directory services. Include a detailed bio of you and what your services are. Use a valid link to your website. The more original your content, the greater your chance for exposure.

5. Revisit your title, description, and keyword metatags to ensure you are utilizing this information for the best description of your services. Use only keywords in the title; don't waste valuable character space on your business name unless it is a major keyword. Take advantage of the description tag as it explains what your business offers and will determine who visits your site when it does show up.

6. If you offer a local service, post your information in Yahoo Local, Yellowpages and Superpages. General listings are free to post; allow a link to your site, and your business phone number.

7. Keep your website content fresh. Update your page content at least once a month. You dont have to go over board, just add something new every once in a while.

8. Create XML sitemaps. There are free sitemap generation tools that will create a sitemap.xml file of indexed pages of your site. You can then upload this file to your server and submit to Google sitemaps for indexing.

9. Watch your website competition and where they stand in the search engines for current keywords you are using. Look at their title, description, and keyword metatags.

10. When you pull up the free listings you will see a link below the listing titled cache, click on it. It will show you where the keywords show up on your site, how many show up, and when the search engine lasted visited your site.

Get creative, be unique, and have fun. The search engines will reward you for it. Just remember the search engines only want to post relevant information on the keyword being searched. Make sure the keyword you are trying to be listed for is relevant to the information on the webpage you are trying to have indexed by the search engine spiders.

Author: Shawn Hickman

Author's Email Address: shickman@cfl.rr.com
Article Source: http://www.articlemarketer.com

Seven Ways to Drive Laser-Targeted Traffic To Your Affiliate Pag

An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it. ***

Free Traffic, Sign Ups And Sales! How To Get Free Traffic, Sign Ups And Sales On Autopilot!

*** However, all these would prove useless if he does not know how to drive traffic to his website. His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.

Getting people who matter to see one's website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out?

The seven best ways to drive laser-targeted traffic to one's own website would help those who are bent on sticking it out with this business wherever it is bound to take them.

The first step in driving traffic to one's website is by relying on search engines and what they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.

The second way in driving traffic to one's website is by contacting other webmasters for a possible link exchange partnership. Locating websites that are related to one's own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.

The third way is through writing one's own articles. This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer's very own website out of sheer interest.

The fourth way is through joint venture marketing. This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.

The fifth is through joining affiliate programs. Having affiliates to do the work means allowing them to bring tons of traffic to a website. Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.

The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.
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Karin Manning,Author's Email Address: mystic_kissesxxx@yahoo.co.uk
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The preferred Way To Blogs'SEO

As mentioned in previous posts, using blogs to generate additional traffic for your primary site can pay huge dividends. Just "doing it" can mean significant increases in traffic, but what you really want to do here is - as in your main site - generate qualified traffic. Post Writing - Content Creation Discipline By that, I mean you want to draw in people who want exactly what you offer. That requires a disciplined approach to content creation; - Research and consider carefully what your post is about, and know why you are writing it - the objective! - Identify the keyword phrase/s that people are using to find information relevant to the topic you will write on. - Ensure you place keywords in the post title, and early in the first paragraph, with some additional emphasis on the words, such as bold / italics. - Include "exact match" keyword phrases throughout the body of the article. - Add tags/slug i.e. a short list of specific relevant keywords - this may be used in the post page Keyword meta-tag. - Write a concise Excerpt, loaded with keyword phrases - this may be used in the post page Description meta-tag. - Use the Spell Checker!!! This article may be the first introduction a potential client has with your business. *** The Official AdSense Decoded Videos - 2007 Favourite, See Why! *** Remember that "You NEVER get a second chance to create a first impression!" Business Blogs Should Inform & Educate In a business blog, which is there to inform & educate potential clients about aspects of your business, try to provide useful information, without a blatant sales pitch. By all means, encourage readers to "Inquire about Free Personal Advice" or "Contact us for More Information" but don't overdo the sales pitch. Your goal is to convey your depth of knowledge and experience, and build credibility. Blog Search Engine Optimisation To maximise the penetration of your Blog posts, it is not sufficient to just write it and forget it. You need to ensure that your Business Blog is properly "optimised" to produce unique, accurately categorised, and clearly labelled content. This requires a SEO package implementation on your blog to ensure that your Posts, static Pages and Category pages are UNIQUE! We think Wordpress is the fastest and easiest blog platform to customize. It also has a comprehensive array of free SEO options, and following comments are specific to Wordpress. This is best done dynamically, with installation of plugins that provide automation of; - HTML Page URLs - using mod_rewrite to generate verbose, keyword-rich page file names. - Page Title Tags - if you write good post titles, these can be used verbatim in the Title Tag. - Page Description Meta-Tag - uses the post Excerpt, or the first 20 words of 1st paragraph. - Page Keyword Meta-Tag - used the post Tag or Slug to generate keywords. Accurate Content Cataloguing Pays Dividends The combined impact of attention to detail in posting generation and publishing, plus Search Engine Optimisation finesse on the page production, will deliver dramatic improvements to blog traffic. At the same time, it wil ensure that visitors get exactly what they were seeking due to the resulting accuracy of your content cataloguing efforts. *** Get Google Pay-Per-Click Ads Free! Get $1 Million A Month In Google Pay-Per-Click Ads Free! *** That will encourage them to bookmark the site, or specific page, and to come back looking for additional details. **********************************

As we all know there are millions and millions of domains on the internet. " Actually, there are billions ". Every year over 50 to 100 million people are login onto the internet for the first time with very little knowledge and they are looking for information. They are looking to buy or sell, to obtain something of value or to make money. That is the bottom line. Why are you here? *** 2Bucks An Ad Ezine Advertising Program. Ads In Multiple Ezines For textarea.00 Each (or Less). 76 Ezines, 1,473,000 Subs *** Domains are a lot cheaper now than ever before because so many online companies are surfacing and competition is fierce against each other for new business. This is no different than corporations in the real world. So many people have a wider variety of options to choose from. Now that options are more versatile, more experience internet users are now looking for quality. Example: * Quicker loading time. * More space (500 gigabytes space or more). * Automated templates for those who do not know HTML. * 24 hour tech. support. These options increase your potential to dramatically becoming successful in any online business you choose to do. There are even domains that help you with marketing strategies to boost your online business. What business should you start? The sky is the limit. Any business you can dream of. There are those that have a nitch and others that do not. Remember that everyone is different. If you do not have a nitch, a word of advice, find out what people like. Create a nitch for what they want and make it available to them and they will be buy it. You can find out what people are looking for at (inventory.overture.com) and typing in key words. Overture will show you how many people are looking for a subject based on those key words. Once you find out what people are looking for, then you choose and build a business in relation to the subject based on those searches you have discovered. *** Write An Article-A-Day, The Easy Way! Write A Professional-quality Article For Fame, Fortune Or Web Traffic In One Day. Fail-safe Method That Any One Can Use! *** Other options are online affiliates program. There are thousands upon thousands of affiliates programs out there. Some are good and some are bad. Some are legit and others are scams. How do you know which ones are good and which ones are the best to get into. How many of us have seen an affiliate programs that give instruction to take 5 dollars and send it to five people in a chain letter and they will do the same and then in no time you will have 2 millions dollars in 4 months. Come on? Let's be for real. Real affiliates online business sell a real product or service and are backed with great reviews and have high positive feedback in major newspapers, TV, Press Releases, Magazines, Radio, Better Business Bureau. The list goes on and on. The best affiliates programs have everything automated and state of the art technology to make it very simple for the beginner as well as the advance user to be successful. The very best business that out shines all other businesses on the internet is the Domain business. It has all the positive features listed above and everyone can have there own domain. There are 2 major types. We all are familiar with the traditional (.COM) domains. You sign up and register a domain with (.COM). You Find a nitch and do every thing listed above and hope everything goes well. The other options is the (.WS). It does every thing the (.COM) domains does but there is a big, big, big difference. This is where many millionaires are being created. (.WS) not only does all the positive things listed throughout this whole article,(.WS) also pays anyone for helping anybody to acquiring there own Domain and the payments given to those by (.WS), are royalties forever. The amount staggering. You, your families there children and their children. These large sums of royalties given are forever because as long as the internet exist, (.WS) just like, (.COM) will exist. Companies come and go on the internet but the internet it self will always exist. Can you really understand this powerful awesome concept? This is why the Domain business is the most secure business online. The (.COM) and, (.WS) is wedged into the internet itself so it is forever and the big, big difference is that one pays you incredible large, royalties forever and the other does not. For the past the 20 years, the internet and Domains have taken a positive turn for the better to improve all of our lives no matter where you are in the world. ********* EzineAd.net. Ezine Advertising In Multiple Ezines 1.72 Million Subscribers(March 2007 ******** How is your journey coming along? There is not enough space here to give you all the incredible benefits on (.WS) but free tutorial courses is available. If there is anything I can do to help you understand the true value of Domains and how to employ .WS in your life, do let me know. I would love to hear from you. References below

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Author: Neil Ebsworth
Neil Ebsworth is co-founder of http://www.amlaspain.com , a Spanish property portal for the Real Estate industry in Spain and SEO Real Estate services company, http://www.amlaspain.com/p-seo-company-services.html